Velo for AI companies

From a GitHub release to a launch video, before the Discord thread blows up.

Built for teams that ship model updates every week, not every quarter.

Point Velo at the GitHub release, the API changelog, or a five-minute terminal recording, and get a demo, onboarding, or developer education video, grounded in your actual product and narrated in your voice, the same day it ships.

Book a Demo See how it works

The model shipped Tuesday. The Discord thread asking how it works started Tuesday too.

The knowledge already exists, in the GitHub release notes, the API changelog, the internal Notion doc. Turning it into something a developer can actually watch is still a manual pass: record a terminal session, edit it, post it whenever DevRel finds an hour.

Try for Free

The manual stack

  1. 01 Terminal recording
  2. 02 Edit
  3. 03 API changes again
  4. 04 Re-record
  5. 05 Docs go stale

Works for one release. Breaks down the moment the API changes again, which for most AI companies is every sprint.

Release is 3 days old, demo video still not posted

With Velo

  1. 01 GitHub release
  2. 02 Script
  3. 03 Render
  4. 04 Ships
  5. 05 Auto re-render

Fix the script, not the video. The explanation stays current the moment the next release ships.

Demo video live same day as the release, no backlog

Plugs into the tools your team already runs on.

You don't have to build a new content pipeline. Velo reads what's already in GitHub, Notion, or your API docs, and turns it into a clear, on-brand video.

Try for Free

Your source

GitHub · Release v2.4: Structured Outputs

Rendered output

Same system. Different job to do.

One shared release context and brand kit, used differently by every role on the team.

Try for Free

  • Developer Relations

    "Here's what's new, and how to call it."

    Launch demo, posted to Discord and the docs site the same day.

  • Sales & Partnerships

    "See the new capability in under ninety seconds."

    Demo, personalized per prospect, linked from the deal room.

  • Developer Support

    "Here's how to migrate in three steps."

    Ticket-deflecting video, answering the question before it's asked twice.

The same video does three jobs, because your team already shares the same release.

A release isn't three separate assets. It's one GitHub tag, rendered once, reused everywhere your team needs it.

Try for Free

  • DevRel

    Ships it.

    Points Velo at the tagged release, reviews the script, hits render.

  • Sales

    Repurposes it.

    Same render becomes the enterprise demo, no new brief needed.

  • Support

    Embeds it.

    Same render becomes the docs walkthrough, live the same day.

One release. One shared library. Nobody starts from zero.

From release context to clear video in four steps.

Point it at what already exists. Review the script once. Ship the video everywhere it needs to go.

Try for Free
  1. 01

    A GitHub release, an API changelog, a Notion doc, or a terminal recording.

  2. 02

    Structures the explanation and writes the script for you to check.

  3. 03

    Narrated in your voice, on brand, every time.

  4. 04

    A docs page, a Discord announcement, a Slack post, or a shareable link.

One video system for every AI company moment.

From the first demo to the tenth iteration, without starting over each time.

Try for Free

  1. 01 · Playground

    API demo videos.

    Grounded in the live endpoint, not a script from two releases ago.

  2. 02 · Ship day

    Release demo videos.

    What shipped and how to call it, ready the day the tag goes live.

  3. 03 · Ongoing

    Auto-updating docs walkthroughs.

    Connected to the API, so a breaking change doesn't quietly make them wrong.

  4. 04 · Weekly

    Async changelog recaps.

    Replace a repeated Discord thread with three minutes anyone can watch.

  5. 05 · Support

    Developer support videos.

    Pulled straight from GitHub issues, no separate content pass.

  6. 06 · Global

    Multilingual demos.

    The same explanation, narrated in any developer market's language.

One grounded system, not a tool stack.

Your API changes every sprint. What stays consistent is the system your whole team ships video from.

Try for Free

  • Edit the script and Velo re-renders the video. No re-recording when the next release ships.

  • A GitHub release, an API changelog, a Notion doc, or a terminal recording becomes a structured, narrated script.

  • Trigger a render straight from a merged GitHub PR or a tagged release, via the API and SDK.

  • Connect GitHub, Notion, and your docs platform, so every video is grounded in what's actually shipped.

  • One voice and look across every video, no matter which engineer or DevRel teammate made it.

  • Share a link, embed it in your docs site, or post it straight to Discord or Slack.

  • See what got watched, skipped, or dropped, so you know which explanations are landing with developers.

  • Let an agent turn a recurring GitHub issue pattern into a video on its own, no one has to kick off the render.

  • Already have a raw terminal or screen capture? Velo cleans it up: zooms, callouts, cursor smoothing, and narration, without a re-shoot.

Ship the explanation as fast as you ship the release.

Real releases. Real developer questions. A faster way to close the gap between shipping and explaining.

Try for Free

  • 45%

    Fewer repeat questions in developer support channels

  • 60%

    Faster turnaround on release demo video

  • 2x

    Video volume shipped, without adding headcount

How a fast-moving AI infrastructure company cut release video turnaround from a week to same-day.

Shipping a model or API update roughly every ten days, the two-person DevRel team recorded launch demos manually in a shared terminal, then handed the raw footage to a freelance editor. Turnaround averaged five to seven days, so half the launch videos went out after the community had already figured the feature out themselves through trial and error in Discord. Support tickets asking basic how do I call this questions spiked in that gap every time.

The team connected Velo to their GitHub repo and release process. Now, the moment a release is tagged, Velo builds a first-draft demo script from the changelog and diff. DevRel reviews it in under fifteen minutes and posts the rendered video to Discord and the docs site the same day. Support built five video answers for the most common how do I questions once, and reuses them across every repeat ticket.

Industry
AI infrastructure, API-first
Company size
~40 employees, Series A
Plan
Velo Pro, team workspace
Primary use case
Release demo & developer support video

  • Same day

    Down from a 5-7 day release video turnaround

  • 3x more videos

    Shipped per month, same two-person DevRel team

  • 37% fewer tickets

    Basic how do I call this questions, first quarter

We stopped losing the first three days after every release to explaining it manually. Now the demo goes out with the release, not after the community's already worked it out.
Head of Developer Relations AI Infrastructure Platform
We get production-ready product videos in a fraction of the time, and we're shipping twice as many without adding headcount.
Zuzanna Kurasińska Content Marketing Specialist, import.io

A rollout playbook for AI companies: how to turn every release into video before the community asks.

Release-to-video workflows, developer onboarding automation, and support deflection tactics, written for DevRel and product teams.

Read the AI company video playbook

Start free, scale as your release cycle demands.

Release demo and developer support video are available on every plan. Higher tiers add auto-updating demos, docs integrations, and workflow triggers.

See full pricing

Free

Try Velo on your next GitHub release.

$0

per month

  • 1,500 credits
  • 2–5 mins of video/month
Try for Free
Recommended

Pro

Auto-updating demos, brand kit, unlimited renders.

$41

per month, billed yearly

  • 3,000 credits
  • 5–10 mins of video/month
Get Pro

Ultra

GitHub, Notion, and docs platform integrations, multilingual output, advanced analytics.

$167

per month, billed yearly

  • 30,000 credits
  • 50–100 mins of video/month
Get Ultra

Enterprise

Workflow triggers from GitHub via API and SDK, security controls, org-wide rollout.

Contact Sales
  • Custom credits
  • Custom seats
  • Custom avatars and voice clones
  • Custom integrations

Everything in Ultra, plus

SSO and SAML SCIM RBAC Advanced access controls Content governance Shared libraries API and SDK Private and public share pages Data residency SCORM export Workflow triggered videos

FAQs

Try for Free

No. Velo is priced per account, so product, DevRel, and support can all make video without a per-user bill.

No. Velo replaces the manual production work so your team spends time on the message and the community, not the video file itself.

Yes. Every video can be hosted with access controls and permissions, so it holds up to the same security review as the rest of your stack.

Velo connects to GitHub, Notion, and your docs platform, plus a live terminal or screen recording, so you're not re-entering content anywhere.

Release demo videos, API walkthroughs, onboarding tutorials, and developer support explainers, each grounded in your actual product with a written record alongside it.

Velo reads your context, a GitHub release, a changelog, or a screen recording, structures the explanation, writes the script, and renders the video narrated in your voice.

Yes. Edit the script and Velo re-renders the video. No re-recording, and the written record updates with it.

A screen recorder captures whatever you record, take after take. Velo turns release context into a structured, narrated video, re-renders when the script changes, and produces a written record alongside it.

Yes. The same explanation can render in any language, narrated in your voice, so one demo reaches every developer market you serve.

Yes. Video agents can turn a recurring GitHub issue pattern into a video on their own, so the backlog doesn't wait on someone's free hour.

Ship the explanation as fast as you ship the release.

Point Velo at your next GitHub release and see the video before the Discord thread starts.

Try Velo for Free Book a Demo